See inside my biggest launch yet
Discover what went well along with the lessons learned and the one real face-palm moment from my biggest launch yet. Check out this real-life digital product marketing strategy example.
We may use cookies to optimise our website and service and your experience here.
Join thousands of service providers, course creators, and copywriters using proven UX strategies to write better website copy faster.
*Wondering what UX Copywriting is? Find out here.
There’s no more copywriting FOR digital…
Copywriting IS digital.
That means if you want your website and launch copy to make incredible money, you need to offer an incredible User Experience (UX).
If this is the first you’ve heard of it, that’s cool. For too long, UX has been the realm of mega tech companies and app developers. This site exists to share the love with copywriters, marketers and online business owners.
It’s where you can get the UX copywriting tools you need to achieve greatness in business.
Discover what went well along with the lessons learned and the one real face-palm moment from my biggest launch yet. Check out this real-life digital product marketing strategy example.
Discover how UX principles can transform your copywriting. Bust common myths and learn how UX helps you create compelling copy that converts with ease.
How did I become an in-demand copywriter with a booked-up schedule? I’m sharing all my secrets to fast-track your success.
Great for Copywriters
The only UX copywriting course and coaching program for writers who want to increase speed and confidence, be the go-to choice for web copy projects, get the best results for their clients fuelled by cutting-edge UX, and start charging expert-level fees.
Great for Online Business Owners
Ditch the overwhelm and write website copy that works for you around the clock… without paying a professional copywriter, sacrificing your weekends, or feeling like your brain is going to snap. I’ll walk you through how to do it, step by step.
(FREE) Discover how to write the tiny phrases that lead to more sales.
Discover how to bring more empathy into your sales copy to boost conversions in a way that feels genuine.
(FREE) Learn the six steps to writing high-converting UX web copy.
Want Susan’s help to become an even better writer with insights, tips and the sporadic offer? (psssst, if you also want to see profitable launch emails in action, sign up now!)
In the spirit of reconciliation, I acknowledge the Traditional Custodians of Country throughout Australia and their connections to land, sea and community. I pay my respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander Peoples.
Weekly takes on what matters for anyone who writes websites, sales pages, emails or anything else digital.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Discover the six steps to writing high-converting copy.